Critical Perspective on Gravity
The front of the webiste of the film 'Gravity' automatically plays the trailer of film, meaning that visiting te site means you will see it not matter what, differnet to the normka film website where they ask you if you want to play it.
Another page of the site allows you to see the various trailers for the film, as well as a number of exclusive interviews from the cast, so that if you to see their view on the film., but don't want to see it on a reporter interview, you can view it straight from the site.
The website also has a page for the offical app/game, and provides a link that leads you directly to it for purchase. The app brings in a new audience, one that may find the game on an app store and discover the film that way. Warner Brothers, the distriburtours of the film, have their own mobile game studio, so there won't be any extra money that will have to be paid to other companies (only a small fee from Apple to put it on the store). The site also has a player along the bottom of the website, which plays the soundtrack as you browse the page. It's a way of getting something 'stuck' in a customers head, adding a music player is an easy thing to do, but it is something that visitors to the page will remember.



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